The Brief.
The Hype Factory were tasked with putting together a TV advert that featured the new Citroën in corners of Northern Ireland. Our team handled all pre-production, alongside using our in-house vehicle tracking system to capture on road driving shots. We also managed all post-production and TV distribution.


Our in-house owned vehicle tracking system allowed us to film on the move across Northern Ireland. Mixed with in-car, and drone footage we created this TV campaign for Citroën.
Client: Citroën
Agency: Walkers